Wet Fuel Franchise Founder Cory Albertson on the Diesel Gold Rush

In this episode of the Franchise Fit Podcast, Lance Graulich sits down with Cory Albertson, co-founder of Wet Fuel, a mobile diesel fuel delivery franchise built around B2B recurring revenue, fleet fueling, proprietary trucks, and a small-staff operating model. Cory shares how Wet Fuel started, why America runs on diesel, and how construction companies, fleet operators, generators, and commercial businesses can save time, labor, and money by having fuel delivered directly to their vehicles and equipment. If you are looking for a franchise opportunity with no brick-and-mortar location, business-to-business customers, recurring revenue, and a first-mover advantage in mobile diesel delivery, this episode is a must-watch. Timestamps: 00:00 — Why boring businesses can build real wealth 01:10 — Meet Cory Albertson, co-founder of Wet Fuel 02:30 — How Wet Fuel started in mobile diesel delivery 04:20 — First account: $50,000 in month-one revenue 06:05 — Why Wet Fuel became a franchise 08:10 — Wet Fuel’s FDD and reported corporate revenue growth 10:00 — Proprietary trucks, 920-gallon capacity, diesel and DEF 12:00 — No CDL and no hazmat license required 13:30 — Why B2B fleet fueling is different from gas stations 16:00 — How Wet Fuel saves companies labor and production time 19:00 — Why customers often say, “When can you start?” 22:00 — Gas stations, distributors, and new revenue opportunities 25:00 — The ideal Wet Fuel franchise owner 28:00 — Executive model vs owner-operator model 31:00 — Why this is simpler than restaurants or retail franchises 34:00 — Customer acquisition, national accounts, and local sales support 37:00 — How many fleet customers can create a serious business? 39:00 — Wet Fuel’s technology, AI, routing, apps, and automation 43:00 — Training, SOPs, QuickBooks integration, and franchisee support 46:00 — Final advice for first-time franchise buyers 49:00 — Why leadership and team building matter most 👉 Franchise with Confidence: My services are 100% free to aspiring owners. Schedule a call today and find your perfect franchise fit. https://link.franflow.io/widget/booki... 👍 Don’t forget to like, comment, and subscribe for more real franchise stories.