Customer Journey Mapping (And How to Use it to Drive Sales)

What if we told you there are people out there begging to buy from you. They're right under your nose, and you don't even know they're there. 😩 If you haven't mapped your customer journey, you're missing out on potential leads (and revenue). Truth is? Your sales reps usually only see a very small part of the overall customer journey. But helping them to understand the bigger picture, and enabling reps across the entire revenue function, will do wonders for your bottom line. In this video, we walk you through what a customer journey map is, why you should build one, and how buyer journey mapping benefits enablement. --- 📖 Resources & related reading ▶︎ Customer journey map template: https://pmmalliance.co/43r0HrT ▶︎ Customer journey mapping framework: https://pmmalliance.co/3SedRU1 ▶︎ Mapping the Customer Sales Journey: https://pmmalliance.co/45iB6E2 ▶︎ All sales enablement articles: https://pmmalliance.co/3FnQ3Kp --- 🕸️ Find us here ▶︎ https://www.salesenablementcollective... --- [00:00] Intro [00:41] What your buyers really care about [01:14] Buyers spend only this much time speaking to reps [01:46] Why you should map your customer journey [02:25] How to map the customer journey [03:08] Ask these questions to improve close rates [03:25] Use data to create action points [04:04] How this helps sales enablement #customerjourneymap #customerjourney #salesenablement