Why Companies Can't Design Sustainable, Eco-Friendly Products

Head to https://squarespace.com/designtheory to save 10% off your first purchase of a website or domain using code DESIGNTHEORY . Why can't companies just design sustainable products? In this industrial design analysis, we explore the system in which products are made, as well as our human desire for scale. Become a patron of my channel on Patreon:   / johnmauriello   Learn the process to create beautiful industrial design. Become an expert in design language, visual storytelling, and land your dream industrial design job. Enroll in my online industrial design course, Form Fundamentals. https://bit.ly/335vsqO . Join my mailing list to get notified of special announcements: https://www.studioello.com/mail Join my discord channel and talk to me:   / discord   Follow me on Instagram:   / mauriellodesign   Follow me on LinkedIn:   / mauriellojohn   Check out my Behance: https://www.behance.net/mauriellodesign Want to learn more about my work? Check out my portfolio: https://www.studioello.com Want to work with me on a design project? Contact me here: https://www.studioello.com/about-1 0:00 Intro 0:45 The Industrial Revolution 2:16 The Allure of Scale 2:54 Move Fast and Break Things 5:16 Why A Holistic System Is SO Important 7:26 Materials and Sourcing 8:13 Sustainability is HARD To Measure 10:32 Plastic is Kind of Amazing 11:36 Mismatched Incentives 11:46 Customers At Fault 12:56 Convenience Is King 14:11 The Path of Least Resistance 14:56 Designers/Engineers Are At Fault 17:36 Companies Are At Fault 18:36 Lawmakers Are At Fault 20:00 Are We Doomed? All content written by John Mauriello. Edited by Bradley Heath and John Mauriello. John Mauriello has been working professionally as an industrial designer since 2010. He is an Adjunct Professor of industrial design at California College of the Arts. Credits/Sources: Bradley Heath (editor):   / bradley-heath-032299109   I took inspiration from Cradle to Cradle, most notably the information about textile factories and benzene: https://amzn.to/3LyYxwh I borrowed some footage from NileRed in the benzene scene:    / nilered   https://ieeexplore.ieee.org/document/... https://www.nature.com/articles/srep4... https://stylesage.co/blog/sustainable... https://www.britannica.com/story/the-... https://eu.patagonia.com/gb/en/storie... https://www.boredpanda.com/plastic-ba... https://www.independent.co.uk/climate... \ https://journey.designpossibility.com... https://www.ecoandbeyond.co/articles/... https://www.peta.org/issues/animals-u... https://cor.europa.eu/en/engage/studi... https://voxeu.org/article/religiosity... https://www.encyclopedia.com/history/... https://cuomeka.wrlc.org/exhibits/sho... https://www.econlib.org/library/Enc/I... https://www.britannica.com/story/the-... https://www.nationalgeographic.org/ar... Sustainable Design and Eco Friendly Industrial Design is very important. Circular Economy Product Design is key to a sustainable future. Complex Supply Chain Issues, Bioplastics, and Carbon Negative Materials all play a part.