Building a unified content model

Unstructured content is a hidden bottleneck in many digital transformations. This talk explores how content models create clarity, consistency, and flexibility across platforms — and how structured content supports better UX, SEO, and AI-driven experiences while enabling developers, designers, and marketers to scale with confidence. Session: Building a unified content model Speaker: Joyce Peralta, Manager, Digital Communications at McGill University Event: EvolveDigital Montréal 2026, June 12, 2026 Find the full schedule and stay up to date on future summits at www.evolvedigital.com Thank you to our organizers and sponsors: Evolving Web and Pantheon.