Guinness World Record Holder John Reid joins us this week to talk balloons and family magic

Magician and balloon artist John Reid has been bringing wonder to audiences since 1996. After falling in love with performing at a young age, John quickly expanded his act by adding balloon artistry to his repertoire — a decision that would shape his career for decades to come. In this conversation, John joins Dr. Todd to talk about his remarkable journey through every corner of the magic world: from performing and teaching to running two beloved magic shops — TopHat Magic and Tricky Business. He shares the story of inheriting David Cresey Products from the legendary “King of Coils,” reflects on what he learned from carrying on that legacy, and opens up about his passion for family magic and what it means to create moments of shared wonder. John also discusses his record-breaking balloon creations, his companies Epic Balloons and College Balloons, and his collaboration on The Something Book. Whether you’re a magician, a creative entrepreneur, or just someone who loves seeing imagination come to life, this episode offers an inspiring look at how one performer continues to make magic — onstage, in business, and in the hearts of his audiences.