COMO PRECIFICAR Serviços Automotivos | Aulão completo

Hey guys, in this video I share a complete pricing method for your automotive business. A detailed class where you will learn everything from basic cost calculations to advanced formulas to price correctly and never lose money again! I will highlight 3 of the main points that you will learn: Tip 01: The Basis of Pricing Learn how to calculate your fixed and variable costs in a simple way. This is the fundamental basis - without knowing your real costs, it is impossible to price correctly. Tip 02: The Value of Your Hour Find out how much each hour of your work is worth. As a service provider, you exchange time for money. If your hour is poorly calculated, you are losing money without realizing it. Tip 03: The Value Ladder Understand how to structure your services in levels (basic, intermediate and premium) creating a value ladder that makes sense for your client and brings more profit to your business. In addition, you will also learn about ideal profit margins, positioning strategies, how to calculate costs per service, practical pricing formulas and much more! IMPORTANT LINKS FOR YOU TO GROW: Discover the CERA Platform, TOP 01 system for Automotive Business: https://plataformacera.com.br Create your account and then download the App for iOS and Android! Automotive Aesthetics Courses with Certificate and Support: https://wizoomplay.com Discover our Product Store: https://wizoomloja.com.br (we ship all over Brazil) 00:00 - Introduction and contextualization 00:42 - The three pillars of pricing 01:40 - Understanding fixed costs 02:56 - What are monthly fixed costs 04:35 - Calculating total costs 05:42 - Variable costs explained 08:57 - Cost per hour formula 10:14 - The three levels of service 14:25 - Basic services and attraction strategy 17:15 - Intermediate services 21:01 - Premium services explained 24:18 - Calculating profit margin 27:44 - Practical pricing formulas 29:16 - Results and final considerations #Wizoom #pricing #automotiveaesthetics