Upfront vs. Continuous Discovery

Upfront and continuous discovery are two approaches to implementing discovery in product development. Both approaches help teams solve real problems. Read More: https://www.nngroup.com/articles/disc... Watch Next:    • Are You Doing Real Discoveries?   Enroll in live training: https://link.nngroup.com/yt-discovery Subscribe to our weekly newsletter: https://link.nngroup.com/yt-newsletter Follow us and stay connected: Linkedin:   / nielsen-norman-group   Instagram: https://instagram.com/nngux?igshid=Ym... Twitter:   / nngroup   _______________________________________________________ Chapters: 00:00 Ensure to Build the Right Thing 0:25 Upfront Discovery 0:56 Continuous Discovery 1:16 Example: How to Use Discovery 2:00 Key Differences 3:02 View More NN/g Content