Beyond Labels: Greg Tidd on Individualized ABA Therapy and Family Collaboration at Ivy

Beyond Labels: Greg Tidd on Individualized ABA Therapy and Family Collaboration at Ivy Greg Tid, a senior clinic director at Ivy’s Town Center location in Virginia Beach, explains what “beyond labels” means in ABA: focusing on each child and family’s needs rather than diagnoses, and building individualized plans to improve quality of life. He describes how goals are developed through standardized assessments, parent interviews, and direct observation, with targets ranging from social skills and communication to daily living activities and parent goals. Greg emphasizes parents’ essential role because therapy is only part of a child’s day. He shares two standout stories: a three-year-old who learned to say “bubbles,” sparking broader speech development into full sentences, and another client who, with coordinated ABA, speech, and OT services and a communication device, learned to transition successfully and began school. 00:00 Meet Greg Tidd 00:19 Beyond Labels Mindset 00:53 How ABA Is Individualized 01:29 Parents as Partners 02:00 Assessment to Treatment Plan 02:43 Success Story First Words 04:03 Success Story All-in-One Care 05:02 Closing Impact