Build With A Broker

We all understand that the buyer spends about 80% of their time searching for a vehicle before they walk into a dealer. This Game Face Monday, we talk about the opportunities to think a little differently and face the current market with improved marketing and strong broker relationships. Richie Bello and Lee Wolf bring back Arthur Early, Finance Manager at Nissan of Bayshore, a franchise location that figured out how to build more business with the help of a broker. No one is saying that’s all you have to do, but facing the market as totally hostile to high pressure, the broker takes on the spin and handles the deal from soup to nuts. It’s like having an army of remote sales personnel that takes the cost of acquisition way down. That’s Richie, Lee, and Arthur this Monday, July 6th at 1 PM Eastern. Live on Facebook, LinkedIn, and YouTube.