KATSEYE on whirlwind year, that Gap ad: 'Our rate's gonna go up' | AP interview

Global girl group KATSEYE sat down with Associated Press entertainment journalist Liam McEwan to reflect on a whirlwind year since their June 2024 debut — from their viral Gap campaign to navigating social media and embracing authenticity. Lara, Sophia, Megan, Daniela, Manon, and Yoonchae open up about leaning on each other through their nonstop rise, the pride and pressure of representing diverse cultures, and their hunger for bolder concepts. They share laughs about pre-debut "lore," polarizing tracks like “Gnarly,” and the unbreakable sisterhood that turned strangers into family. #KATSEYE #EYEKONS #gnarly #beautifulchaos _____ In this video ______ 00:00 - Preview 00:36 - Whirlwind year 04:14 - Navigating social media 08:58 - TikTok FYP pages 11:14 - Gap campaign 15:15 - Representation 21:06 - Pre-debut lore 22:22 - Parents 24:41 - Reaction to 'Gnarly' 29:56 - Involvement in music 31:32 - Authenticity and being themselves 37:34 - Private TikTok accounts 38:40 - What don't fans know about 'Pop Star Academy'? 42:19 - Relationship with 'Pop Star Academy' now 49:03 - Liam's journey 52:35 - The Beautiful Chaos Tour 54:24 - Improved skills & personal abilities 58:29 - What's next?