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These are the most disastrous company rebrands that did not go well. 0:00 Twitter / X 1:27 New Coke 2:58 Jaguar 4:42 Gap 6:16 IHOb 7:37 Tropicana 9:18 RadioShack 10:41 JCPenney 12:15 Kia 13:29 Uber 14:57 Weight Watchers / WW 16:09 BP 17:30 Royal Mail / Consignia 18:31 Syfy 19:37 Animal Planet 20:55 Yahoo 22:02 Cracker Barrel
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