How to streamline your trademark renewals to save time, reduce risk, and gain control

Most teams treat #trademark renewals as an administrative task. Something that just needs to get done, on time, without issues. But in reality, renewals are one of the very few moments where you can actively decide: What stays in your portfolio ; What goes ; And where you invest your budget. This session is about how to turn renewals from a deadline-driven process into a decision-driven process. We’ll look at the key challenges we consistently see across #IP teams, and more importantly, very practical ways to solve them using process, organization, and the right level of technology 👉 Watch now our replay to transform renewals into a strategic process! 00:00 Introduction 04:08 Market insights 7:15 Why renewals are more complex? 10:36 Typical renewal workflow today 11:35 What a streamlined process looks like 15:40 Proof of use with UZ.IP 25:18 360° Document preparation outsourcing 28:49 Benefits of automations and IPMS integration 38:03 Conclusion ans Q&A