Understanding Your Academy's Money - Mike Tousignant (E52)

In this episode of the Black Belt Business Podcast we dive into one of the most avoided yet essential topics in martial arts business ownership—money. From confronting the stigma around talking about finances to understanding how to actually run a profitable academy, this episode is packed with honest conversation and actionable advice. We explore why financial literacy is critical for school owners, general managers, and anyone running a martial arts business. They break down how to track your profit and loss (P&L), what cost of goods sold (COGS) actually means, and why understanding depreciation and cash flow is just as important as running great classes. If you’ve ever felt weird about talking money in the martial arts world, or just want to get better at it, this one’s for you. Watch or listen to the full podcast on our blog: https://www.easton.online/blog/ Visit https://www.easton.online to sign up for our mailing list!