When Good Medicine Feels Financially Impossible

In this episode, two veterinarians and a practice manager share how teams can balance high standards of care with the financial realities clients face. The conversation highlights the importance of reading client cues, offering clear options along the spectrum of care, and meeting clients where they are without compromising medical integrity. The panel also dives into practical strategies to improve compliance, from communicating value and aligning as a team to ensuring consistent messaging across every touchpoint. If you’ve ever felt the tension between great medicine and affordability, this episode offers real-world insight on navigating it with confidence! Host: Brenda Tassava Medina, CVPM, CVJ, MVLCE Panelists: Tim Loonam, DVM, Chief Veterinary Officer, Encore Vet Group and Veterinarian at Grace Animal Hospital Christine Merle, DVM, MBA, CVPM, Veterinarian and VMG Facilitator Maggie Holcomb, CVPM, CCFP, Regional Practice Manager, Encore Vet Group Thanks for listening! Website: https://encorevet.com/ Facebook:   / encoreveterinaryconsulting   Instagram: @encorevetconsulting Linkedin:   / encore-veterinary-consulting