Beyond The Glass | Tiffany Van Gorder | Barrels and Roots

In this episode of the Barrels and Roots Podcast, I sit down with Tiffany Van Gorder, Director of DTC and Membership for La Serena Winery, to talk about what really makes wine memorable. Tiffany shares her journey from PR and marketing into Napa Valley wine, why tasting rooms matter more than ever, and how wine brands can create real relationships instead of just selling bottles.  We talk about why wine can feel intimidating, how tasting notes can confuse new drinkers, and why the best winery experiences are built around personal touches, storytelling, hospitality, and making people feel seen.  From Heidi Barrett’s first tasting room to the changing role of wine scores, this conversation is about bringing wine back to connection, community, and shared moments. What makes a wine experience unforgettable for you: the bottle, the place, or the people you shared it with?