Real Time Creative From Moment to Market

Lead with Innovation. Grow with Purpose. Thank you to everyone who joined us for Real Time Creative: From Moment to Market with: Avijit Dutta Country Manager – Indonesia PCCW Media Group (VIU) Brigida Alexandra AVP Brand Communication BCA Digital Moderator Arya Nugraha Country Director, Indonesia M+C Saatchi Performance The session explored how the window between cultural moments and market relevance has never been shorter, and why the brands leading today are those that move at the speed of attention. The discussion examined how marketing leaders are building the agility to activate in real time while preserving brand integrity—leveraging AI-assisted production, always-on content engines, and data-driven decision-making to respond with both speed and purpose. The session reinforced that real-time marketing is not simply about being first—it is about delivering the right message, at the right moment, with authenticity and strategic intent. Greg Stuart | Sutanto Hartono | Rohit Dadwal | Shanti Tolani | MMA Global | MMA APAC | MMA Indonesia #MMA #MMAIndonesia #MMAMarketingTalk2026 #MarketingInnovation #MarTech