From Clinic to Cult Skincare: Eva Alexandridis on Building 111SKIN into Global Success (Ep 41)

How do you turn a scientific breakthrough into a global luxury skincare brand? In this episode of Ladies Who Launch, Eva Alexandridis shares her inspiring journey starting with humble beginnings in Bulgaria, studying abroad, and teaming up with her husband to create 111SKIN. Host Rochelle Humes dives deep with Eva on working with family, bringing true innovation to the beauty industry, and the years of hard work it took to stand out in a crowded market. Eva opens up about early challenges, the power of intuition, and how word-of-mouth among makeup artists and Harrods helped spark a cult following. Whether you’re dreaming of launching your own brand, obsessed with great skincare, or simply fascinated by founders who disrupt the norm, this episode is packed with honest advice and inspiring stories about working hard, growth, and the art of lasting innovation. Don’t miss new episodes: subscribe on YouTube, Apple Podcasts, Spotify, or wherever you listen! FOLLOW EVA   / eva111skin   111SKIN:   / 111skin   FOLLOW US Instagram:   / weareladieswholaunch   TikTok:   / weareladieswholaunch   CHAPTERS 00:00 – Introduction & Meet Eva 01:07 – Early Life & Inspiration 04:04 – Overcoming Early Challenges 11:31 – Founding 111SKIN 16:30 – Product Development & Philosophy 20:01 – Breaking Into Retail: The Harrods Story 29:23 – Innovation & Staying Ahead 34:08 – Organic Growth & Word of Mouth 36:17 – Pioneering Luxury Sheet Masks 48:19 – Working with Family 52:10 – Quickfire Rocket Round