JAIRO NICOLAU: “A POLÍTICA BRASILEIRA VIROU UMA NOVELA RUIM”

Political scientist, researcher, and writer Jairo Nicolau explains why Brazilian politics has come to be treated like football, with voters passionate about their own candidate and deeply hostile to the opposing side. In an interview with Café MyNews, the author of the book "The Divided Country" analyzes the growth of affective polarization in Brazil, the rise of Jair Bolsonaro, the role of Lula, the influence of social media, and the impoverishment of political debate in elections. According to Jairo Nicolau, many voters have begun to choose a political "tribe" without necessarily knowing economic or social proposals or projects for the country. Public debate has been taken over by attacks, scandals, betrayals, family feuds, backroom deals, and emotional content that circulates rapidly on social media. The interview also addresses the scenario for the 2026 elections, the growth of undecided voters, the decline of Lula and Flávio Bolsonaro, the lack of enthusiasm among voters, and the difficulty for candidates like Renan Santos, Ciro Gomes, and Samara Martins to transform their proposals into a national debate. In this video you will understand: • What affective polarization is. • Why voters treat politics like football. • How Brazil became more divided after 2018. • The difference between ideological polarization and belonging to a tribe. • The role of Lula and Jair Bolsonaro in this process. • Why many voters vote more based on rejection of the opponent. • How social media favored attacks and simplified content. • Why government proposals lost ground to gossip and conflict. • The growth of undecided voters in the 2026 elections. • How political coverage began to function like a soap opera. • Why aggressive content achieves greater reach on social media. • The relationship between social media and the rise of the far right in different countries. Jairo Nicolau also explains why short videos, strong phrases, attacks, and emotional content gain more audience than in-depth analyses on economics, public safety, health, education, and social policies. Follow MyNews for interviews, analyses, and debates on Brazilian politics, the 2026 elections, polarization, social media, democracy, Lula, Bolsonaro, Flávio Bolsonaro, and the main issues impacting Brazil's future. #JairoNicolau #Politics #Polarization #Elections2026 #Lula #Bolsonaro #SocialMedia #Democracy #Brazil #MyNews Visit our website: https://canalmynews.com.br/ 💙 Join the MyNews Membership Team: https://bit.ly/3J3BWpY Independent journalism is a luxury. If you appreciate unbiased, pluralistic analysis and want to see MyNews go even further, toast with us by supporting the channel. From facts to behind-the-scenes information, your contribution keeps our minds sharp. Our PIX key: 👉 28.846.928/0001-00 A toast to free information. 🤝 The MyNews Channel, an independent journalism channel on YouTube, informs that it authorizes the reproduction of its content, provided that due credit is given. To cite the MyNews Channel, simply mention the channel name, the video title, and the link to the video page on YouTube or to the article on the website. Reproduction of MyNews Channel content is not permitted for commercial purposes or for purposes that violate the copyrights of third parties. The MyNews Channel thanks you for sharing its content and hopes that this authorization contributes to the dissemination of quality and independent information. Receive exclusive content: Exclusive chats and interviews; You Columnist Space; Promotions; - MyNews Book Club: https://bit.ly/3sHBeH6 In addition, have your comments highlighted in the live chat and videos. _______________ MyNews Retirement:    / mynewsprevid%c3%aancia   _______________ Are you familiar with the MyNews Channel's Google News page? Google News displays our main news stories from both the channel and our website, accessible via this link: https://news.google.com/publications/... ________________ Story suggestions: [email protected] Members: [email protected] The MyNews Channel authorizes the reproduction of its content, provided that proper credit is given. To cite, simply mention the channel name and the link to the video or article on the website. Reproduction of the content is not permitted for commercial purposes or for purposes that violate the copyrights of third parties. The MyNews Channel appreciates the dissemination and hopes that this authorization contributes to the spread of quality information. Offensive content, spam, or advertisements will be removed. #MyNews