배달전문점 사장이 되면 생기는 일: 1만5천원 팔면 5천원이 배달앱으로 사라집니다

A shop that exists solely within a delivery app, without customers, a dining area, or a signboard. Delivery-only shops are marketed as the ultimate dream for small-scale startups. However, when the Seoul Metropolitan Government analyzed the settlement records of 103 stores listed on delivery apps for six months starting in 2025, it was found that for a single 15,000-won delivery, an average of 34.6 percent—nearly 5,000 won—was siphoned off to the app before reaching the owner's hands. In the same year, Woowa Brothers, the operator of Baedal Minjok, earned 640.8 billion won in operating profit, of which approximately 1 trillion won over two years went to its German parent company, Delivery Hero. This is despite the fact that the market shrank for the first time in history in 2023, and the number of business closures exceeded 1 million for the first time in 2024. We examine the full bill of a delivery-only shop. Startup costs, shared kitchens, a dissection of commissions per delivery, dual pricing, advertising fees, and who the real money-makers are in this industry. Sources for all numbers are displayed on the screen. 00:00 Opening: A shop with neither customers nor a dining area 01:31 Entrance Fee: Startup costs and shared kitchens 03:25 Dissecting a Delivery: The true nature of commissions 04:22 The truth about commission cuts, and dual pricing 05:48 Pitfalls: Advertising costs, market contraction, business closures 08:38 The Real Winner: Baemin's 640.8 billion KRW and its German parent company 11:19 Settlement: Two scenarios 13:04 Conclusion: If you leave customers to the app Major Sources · Seoul City Delivery Platform Co-prosperity Index 2025 (Actual settlement measurement for 103 participating stores, total burden 16.9–29.3% of sales) · Woowa Brothers Audit Report 2024 (Sales 4.3226 trillion KRW, Operating Profit 640.8 billion KRW, Net Profit 459.3 billion KRW) · Approximately 1 trillion KRW prior to Delivery Hero (2023 dividends) Sum of 412.7 billion won and 537.2 billion won from the 2024 treasury stock cancellation, Byline Network) · Statistics Korea Online Shopping Trends 2024 (Delivery transaction volume minus 0.6 percent in 2023, first negative growth) · National Tax Service Tax Statistics 2024 (1,008,282 business closures, first time exceeding 1 million) · Baedal Minjok brokerage fee increased from 6.8 percent to 9.8 percent in August 2024, implementation of differential commission for mutual growth in 2025 · Korea Council of Consumer Organizations August 2025 (Dual pricing system, 20 out of 29 surveyed) · People's Solidarity for Participatory Democracy 2025 (Actual measurement of a snack bar, total burden on delivery apps increased from 22.1 percent to 26.39 percent in 2 years) Brand-related figures in this video are from the Fair Trade Commission These are structural facts based on information disclosure statements, electronic disclosures from the Financial Supervisory Service, and data released by the government and the media, and there is no intention to slander any specific brand. We do not solicit startups or investments. Subscribe if you would like to receive a new bill when it arrives. #DeliveryShop #DeliveryAppFees #SelfEmployment #Startup #Boss'sBill