TikTok's "Summerween" Proves We're OBSESSED With Overconsuming Holidays

In today's video, we're diving into the rise of Summerween, the spooky summer trend that started with Gravity Falls and has exploded across TikTok, Pinterest, and retail stores everywhere. CHAPTERS 0:00 - intro 3:32 - where the summerween trend began 5:32 - how halloween become a billion dollar industry 15:02 - summer and halloween dont mix 16:35 - summerween has infiltrated everything 17:26 - my thoughts about summerween #commentary #tiktok #videoessay #overconsumption #deinfluencing #summerween #tiktokreaction #influencers FOR PARTNERSHIPS [email protected] Subscribe to my new bookish podcast with my two friends, Cass and Beth HERE:    / @plottwistpleasepod   APPLE PODCASTS: https://podcasts.apple.com/ca/podcast... SPOTIFY: https://open.spotify.com/show/4J3moqx... Don't forget to like and subscribe! _________________________________________________________________________ FAIR USE DISCLAIMER This video contains copyrighted material that has been used in a transformative manner for purposes of commentary, criticism, and educational analysis. Under Section 107 of the U.S. Copyright Act, fair use allowances are made for "fair use" purposes such as criticism, comment, news reporting, teaching, scholarship, and research. All materials used here are presented with respect to fair use principles. The content on this channel is meant to start conversations, offer perspective, and at times, share what I’ve learned through research and reflection. Everything I say here is my own opinion—I’m not speaking on behalf of any brands or sponsors I may work with. I do my best to be accurate, but I’m human, and I’m open to correction if I’ve missed something or gotten it wrong. That said, please don’t go after or harass anyone I talk about or react to. If you have thoughts or feedback, the comments are open—but let’s keep things respectful. Thanks for being here. Music by TossedOnion - Just Vibin' - https://thmatc.co/?l=9BA14409