Ботаника: Как заработать на цветочном магазине?

Today's episode is about small business    • Ботаника: Как заработать на цветочном мага...  . We've been wanting to do a flower-themed shoot for a while. Ilnaz and Ildar are two brothers who started a flower business. Today they'll talk about the economics of their business, their failures, and share their vision of how and what a business consists of. 1:32 – Ilnaz and Ildar Timerbaev founded the flower shop Botanica @botanicashop in 2015. 2:49 – They didn't have much of their own money; they borrowed 800,000 rubles from relatives. 4:16 – Business economics. 5:15 – It's easier and cheaper to develop an Instagram page now. 25% of sales come from social media. 7:29 – Tagir Akhmerov's giveaway - 5 certificates for 2,000 rubles at Patir. 9:15 – Be objective. The entrance group wasn't covered. 12:55 PM – Working with regular customers. Loyalty system. 2:38 PM – Flowers for March 8th are purchased in December. 4:50 PM – 50,000 rubles worth of flowers are written off monthly. 6:40 PM – Automated business: AmoCRM, Telegram bot. 8:05 PM – Franchise cancellation. Rebranding. 11:25 PM – Competition in the flower business. 11:55 PM – Ilnaz will give away 5 bouquets worth 2,000 rubles each to everyone who comments on the vlog and follows me on Instagram   / botanicashop   My social media pages: Instagram —   / ruslan_abdulnasyrov   Facebook —   / abdulnasyrov.ruslan   Vkontakte — https://vk.com/ruslan.abdulnasyrov My Business: Autoset - http://xn--80aej9aped4f.xn--p1ai/ Botanika Flower Shop:   / botanicashop   https://botanicashop.ru/ For inquiries about cooperation and Advertising: https://wa.me/79178893565?text=Anna, good day! Please tell me more about filming the vlog and collaborating. For questions about receiving prizes: https://wa.me/79274070752?text=Tatiana, good day! I won the giveaway on Ruslan Abdulnasyrova's channel. Please tell me where I can get the prize? The giveaway will be held at: https://lizaonair.com/giveaway