Designing for Emotion by Aarron Walter of InVision and MailChimp at Lean Product Meetup

Aarron Walter gave this talk, "Designing for Emotion", at Lean Product Meetup webinar on June 30, 2020. Aarron Walter is VP of design publishing at InVision, drawing upon fifteen years of experience running product teams and teaching design to help companies enact design best practices. Aarron founded the UX practice at MailChimp and helped grow the product from a few thousand users to more than 10 million. His design guidance has helped the White House, the US Department of State, and dozens of major corporations, startups and venture capitalist firms. You’ll find Aarron sharing thoughts about design on Twitter @aarron, and as the co-host of the Webby nominated Design Better podcast. Aarron is also the author of Designing for Emotion. The 2nd edition of his book was published just before our event. If you would like to see more videos like this check out the following talks from past months: ▶ Dan Olsen's Product-Market Fit talk at Mind the Product SF 2018:    • Mastering the Problem Space to Achieve Pro...   ▶ Jake Knapp about his new book “Make Time” :    • "Make Time" by Jake Knapp at Lean Product ...   ▶ Box CEO Aaron Levie Interview:    • Dan Olsen Interviews Box CEO Aaron Levie a...   ▶ “Product is Hard” by Marty Cagan    • "Product is Hard" by Inspired Author Marty...   ▶ “Jobs to Be Done” by Tony Ulwick:    • "Jobs to Be Done" (JTBD) by Tony Ulwick of...   ▶ Using Data to Set Your Product Strategy by Justin Bauer, who is the VP of Product at Amplitude:    • Using Data to Set Your Product Strategy by...   ▶ For upcoming videos like this, subscribe to our channel:    / danolsen   ▶ This video was produced by Coreography https://coreography.com. ▶ Lean Product was founded by Dan Olsen https://dan-olsen.com. ▶ Learn more about Lean Product Meetups at https://meetup.com/lean-product #DanOlsen #LeanProductMeetup #ProductManagement