МАРКЕТПЛЕЙСЫ ПРОТИВ НАШЕЙ ПСИХИКИ. Как эмоции управляют деньгами?
Why do we buy what we need and don't? In this episode, as a psychologist, I visited stores and marketplaces, spoke with shoppers, learned their purchase amounts, and tried to understand what lies behind our emotional spending. ⠀ We'll explore why shopping makes us happier, but only temporarily? What underlies the desire to buy? And how can we stop spending while still enjoying it? I'll tell you how someone ordered their entire shopping cart on VB and show you the true luxury of Moscow's boutiques. And I'll also show you a place where you can buy a dress for 200 rubles. TIMESTAMPS: 00:00 — Announcement 00:19 — Unboxing the Strangest Thing 01:11 — The Most Expensive Place to Shop in Moscow 01:40 — Where Did the Desire to Buy Come From? 02:28 — A 600,000-RUR Jacket 03:00 — How We Dressed as Kids 03:20 — The Price of a Complete Look from Barvikha 04:25 — Why Should People Buy Brands? 05:25 — Why Do We Need Marketplaces? 06:22 — Asking Shoppers About Their Marketplace Purchase Prices 07:18 — Why We Buy More and More 08:40 — Why We Like Ordering Online 09:10 — The Dopamine Loop 10:28 — Discounted Brands 11:05 — Is shopping a substitute for personal growth? 12:01 — Tsum Discount prices 12:52 — If you constantly want to buy 13:07 — When you accidentally ordered your entire shopping cart on a marketplace 14:16 — 5 questions 14:50 — Another place with discounted brands 15:29 — Types of shoppers and psychological aspects 16:26 — Economy segment and brand search 17:20 — Attitudes instilled in us by our parents 18:10 — What will stop you from overspending

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