Inside Virtus Integration's Reference Home Cinema Showroom | M&K, StormAudio & MadVR

What happens when an AV integrator with 25 years of experience finally gets to build exactly the cinema he's always wanted? Kaine Pritchett of Virtus Integration Limited didn't just build a reference cinema to impress clients — he built it because he wanted to live with the systems he sells. And the result is stunning. Inside this video: → A 7.4.4 M&K 300 Series speaker system running front channels at 400W, paired with a StormAudio Elite 24 processor and PA16 amplifiers → A unique 2:1 format Screen Research screen, chosen with MadVR to deliver the best of both 2.40:1 and 16:9 → Full Artnovion room treatment — and the moment the ceiling panels went in that transformed everything → JVC projection, Kaleidescape, RTI control, Unifi networking and Apple TV — all rack-mounted and built in-house → A gaming and media area with a 100" TV, Sonance garden series speakers and a 2.2 system Kaine has been specifying M&K since 2005 and this is his highest-spec install yet. Every element was designed and built in-house by his small but highly skilled team. If you're thinking about a home cinema and want to understand what truly high-end performance looks and sounds like, this is the place to start. 📍 Virtus Integration Limited: https://virtusintegration.co.uk/ 📩 Get in touch with Habitech: https://www.habitech.co.uk #HomeCinema #MKSound #StormAudio #MadVR #Artnovion #ScreenResearch #RTI #Kaleidescape #AVIntegration #Habitech #HifiCinema #ReferenceCinema