Bel gioco, ZERO vendite: dov'è il problema?

There's a fundamental difference between a game and a product, and understanding it can make the difference between success and failure. 🎲 A game is the rules, the mechanics, the experience at the table. A product is everything else: the box, the illustrations, the positioning, the perceived value. Today, game design can no longer ignore the product. But how many designers have truly understood this? And what really makes a board game successful? Mario explains it without filters—and the answer is much more complicated than you think. In this video, you'll discover: 🛠️ How the market has changed in the last 15 years 📦 The difference between game and product 🏆 What "success" really means in board games today 🎨 How game designers should approach it Chapters: 00:00 Intro 00:27 Is a good game also a good product? 1:42 What has changed compared to the past? 4:14 Game and product 6:20 Social proof 9:23 Fixed costs 10:30 The product as a collective responsibility 11:10 How should we act? 1:50 Conclusions If you think a good game is enough to be successful, this video will change your perspective. ✅ Leave a like, subscribe to the channel, and activate the bell to never miss future videos! #boardgames #entrepreneurship #twitch --------- Let's Talk on May 6, 2026 Follow us live on TWITCH ➡️ https://bit.ly/3uc7LXA 🎲 Let's Talk is an unmissable event: Mario will guide us through current events, international news, and insights into the world of board games. Follow Mario on Patreon:   / mcortese   Buy your games on DungeonDice.it ➡️ https://www.dungeondice.it/ 🎲 DungeonDice TV is the YouTube channel dedicated to all fans of board games, card games, board games, and everything related to gaming: gameplay, reviews, talks, Q&As, insights into game design and publishing. 📲 Follow us here too: 📸 Instagram:   / dungeondice.it   📘 Facebook:   / dungeondice.it   💬 Telegram: https://t.me/dungeoncast 📌 New videos every week with Mario, Alberto, and the entire DungeonDice team!