Everyone Says Start a Business... But Here’s What They Don’t Tell You - Masterminds Podcast EP10

In this solo episode of the Masterminds Podcast, Richie Mensah breaks down the truth behind entrepreneurship — the part nobody on the internet talks about. Forget the motivational hype. This is the practical, step-by-step blueprint to start a business without going broke. Richie shares the 9 essential steps that took him from starting Lynx Entertainment as a teenager to building multiple successful companies — and how you can do the same without crashing financially. In this episode, you’ll learn: Why you shouldn’t quit your job too early The real difference between an entrepreneur and a businessman How to find your “Ikigai” (the one thing worth building around) Why testing your idea small can save you thousands The 80/20 learning rule that separates dreamers from doers When to hire help — and when to finally quit your job Timestamps: 0:00 – Everyone says “start a business”… but here’s what they don’t tell you 0:21 – Step 1: Keep your job (your first investor) 2:13 – Step 2: Entrepreneur vs Businessman — know your lane 4:19 – Step 3: Find your Ikigai (purpose + profit) 7:27 – Step 4: Test your idea in a small way 9:38 – Step 5: Learn, learn, and learn again 11:14 – Step 6: Start as a side hustle 12:37 – Step 7: Grow your business 13:26 – Step 8: Hire help before hiring yourself 15:29 – Step 9: Quit only when you’re ready 16:23 – Bonus: The 3 business types that actually build wealth 📢 Join the Masterminds Community 👉 Telegram: https://t.me/MastermindsGlobal 👉 Subscribe for new episodes every Wednesday & Sunday 🔗 Connect & Resources 📖 Get my book & learn more: www.richiemensah.com 🎧 Get Lynx Reverb headphones: www.lynx-electronics.com 📸 Instagram: @richiemensahgh 🎥 TikTok: @richiemensah_ ✨ Credits Outfit by Allumer Shot at Tigon Creative Studios Equipment support by Kreative5 Ltd 🧡 Disclaimer This podcast is for educational and inspirational purposes. Not financial advice.