Precision Over Volume: How Banks in America & Europe Achieve 1:1 Banking in 10 Weeks
Banks today have no shortage of customer data, CRM platforms, or marketing technologies. Yet many still struggle to deliver timely, relevant, and personalized engagement when it matters most. Join us for an exclusive webinar on 17 June 2026 as we explore how leading financial institutions are accelerating customer engagement using Pega Customer Decision Hub (CDH), AI-powered decisioning, and pre-built banking journeys. 📅 Date: 17 June 2026 🕓 Time: • 4:30 PM BST • 10:30 AM CDT • 11:30 AM EDT • 9:00 PM IST In this session, we'll discuss: ✅ Transitioning from campaign-led marketing to real-time customer-centric decisioning ✅ AI-driven Next-Best-Action strategies that personalize every interaction ✅ Pre-built banking journeys across acquisition, onboarding, servicing, retention, and cross-sell ✅ A practical 10-week approach to accelerating Pega CDH transformation ✅ Delivering seamless omnichannel engagement across digital and assisted channels 🎙️ Speakers: Vivek Shivashankar — EVP, Technology Abhishek Banerjee — SVP, Decisioning If you're leading customer engagement, digital transformation, marketing, analytics, or decisioning initiatives within banking, this session will provide practical insights into creating more relevant, profitable, and customer-centric experiences.

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