The future of Micro-Drama in India: Flick TV x Stellaris | In the Spotlight #microdrama

Flick TV aspires to become the go-to OTT for micro-drama content, much like how Hotstar has become synonymous with live sports, or Netflix and Prime Video with movies and TV series. In this video, we break down our investment in the micro-drama platform, highlighting opportunities in the market, and understanding monetization and the 'micro-payments' model. Learn more about Flick TV: https://www.stellarisvp.com/portfolio... Download Flick TV: https://play.google.com/store/apps/de... 00:00 Introduction 01:50 Origin story of Flick TV 03:13 How did the Flick TV team come together? 05:14 What is micro-drama? 07:10 Flick TV’s target audience 09:52 Micro-drama taking over snackable time 10:56 Micro-drama vs. OTT 12:34 Differences in casting & location 13:34 Success criteria for micro-drama 14:52 User interactivity on Flick TV 15:44 How freshness drives business in micro-drama 17:27 Scaling freshness & content velocity 21:16 Testing process 23:10 Content strategy & types of content 27:38 Role of AI tech platform 29:38 Cost of AI catalogue vs. Live action 31:08 Key elements of the tech stack 32:03 Monetization strategy 34:28 10-year monetization outlook 35:43 Why partner with Stellaris? Learn more about Stellaris at www.stellarisvp.com