[Contentful Workshop] Introduction to App Framework: What Is It & Why Use It?

In this video, Senior Software Engineer Andi Pätzold explores the benefits of the Contentful App Framework and shows developers how to create a custom app with the App Framework. Happy building! Resources mentioned during the workshop: Create Contentful App: https://github.com/contentful/create-... App Framework documentation: https://www.contentful.com/developers... Contentful App Marketplace: https://www.contentful.com/marketplace/ Marketplace App Source Code: https://github.com/contentful/apps/tr... Contentful Discord: https://www.contentful.com/discord/ ABOUT THE CONTENTFUL APP FRAMEWORK With the App Framework, we give you the tools to build apps that can customize Contentful to fit your user and business needs. With it, teams can easily integrate market-leading third-party services with the Contentful platform, or build custom integrations tailored specifically to your business. Integrating services with Contentful through apps means that you can create a stack that’s seamlessly connected, bringing all relevant tools into the context of your editorial UI. Whether it’s for optimization, deployment, and delivery, analytics, or collaboration, you can mix and match exactly the right services and be sure they all reference the same set of durable content on Contentful. ABOUT CONTENTFUL Contentful is the intelligent composable content platform that unlocks all of an organization’s digital content to deliver impactful customer experiences, making content a strategic business asset. The Contentful Platform, Contentful Studio, and the Contentful Ecosystem combine the flexibility of composable content with the intelligence of AI, empowering digital teams to drive business momentum through collaboration, speed, and scale. Contentful powers innovative content experiences across brands, regions, and channels for organizations around the world, including nearly 30% of the Fortune 500. For more information, visit www.contentful.com. Hit the ‘Subscribe’ button to follow Contentful’s YouTube channel - / contentfulinc Follow us on Instagram:   / contentful..  . Follow us on Twitter:   / contentful   Follow us on LinkedIn:   / cont.  . Follow us on Facebook:   / contentful   Follow us on Twitch:   / contentfuldevs