Lanai AI @ Work | Open Garage | Why AI in Marketing Isn’t Paying Off Yet

“Only 15% of CEOs rate their marketing function as doing a good job with AI.” In this Open Garage Sessions episode, Lexi Reese talks with Jim Lecinski about why enterprise AI adoption in marketing is falling short — and how leaders can turn experimentation into financial impact. Jim shares what CEOs and CMOs should do now: rethink AI discovery, build synthetic customer personas, rewire workflows, and focus on business outcomes instead of endless pilots.

Why AI in Marketing Isn't Paying Off Yet, with Jim Lecinski, Northwestern Marketing Professor and Fo
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Why AI in Marketing Isn't Paying Off Yet, with Jim Lecinski, Northwestern Marketing Professor and Fo

🚗 BYD : The biggest SCAM of the car industry ?
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🚗 BYD : The biggest SCAM of the car industry ?

Unlearn Negative Thoughts & Behaviors Patterns | Dr. Alok Kanojia (Healthy Gamer)
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Unlearn Negative Thoughts & Behaviors Patterns | Dr. Alok Kanojia (Healthy Gamer)

Billionaire's WARNING: I'm SELLING. The Crash Is Already Here!
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Billionaire's WARNING: I'm SELLING. The Crash Is Already Here!

How to Build a Remarkable Brand in the Age of AI | Seth Godin
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How to Build a Remarkable Brand in the Age of AI | Seth Godin

Is the AfD a threat to Germany? Mehdi Hasan & Maximilian Krah | Head to Head
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Is the AfD a threat to Germany? Mehdi Hasan & Maximilian Krah | Head to Head

The $37 Trillion Debt Story That May Explain the Middle East | Prof. Jiang Xueqin
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The $37 Trillion Debt Story That May Explain the Middle East | Prof. Jiang Xueqin

Golden Retriever Meets Completely Broken Rescue for the First Time
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Golden Retriever Meets Completely Broken Rescue for the First Time

She’s 12. She Sings Aretha Franklin… Until Simon TELLS Her to Do It Acapella! 😳
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She’s 12. She Sings Aretha Franklin… Until Simon TELLS Her to Do It Acapella! 😳

Lanai AI @ Work | Open Garage Sessions | Quote to Cash and Beyond with CIO Karl Mosgofian
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Lanai AI @ Work | Open Garage Sessions | Quote to Cash and Beyond with CIO Karl Mosgofian

We Uncovered The Master Plan That Peter Thiel Doesn't Want You To See
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We Uncovered The Master Plan That Peter Thiel Doesn't Want You To See

COLLAPSE of Personal Computing | Investigation Into the Destruction of Ownership
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COLLAPSE of Personal Computing | Investigation Into the Destruction of Ownership

The French Do Not Care About Work
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The French Do Not Care About Work

Inside Anthropic, the $965 Billion AI Juggernaut | The Circuit
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Inside Anthropic, the $965 Billion AI Juggernaut | The Circuit

Clara Mattei: capitalism is not natural - it’s enforced
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Clara Mattei: capitalism is not natural - it’s enforced

'Listen Like You Might Be Wrong': Harvard Student Goes Viral For Stunning Speech On Trump Amid Feud
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'Listen Like You Might Be Wrong': Harvard Student Goes Viral For Stunning Speech On Trump Amid Feud

Nobody Breaks Celebrities Like Rowan Atkinson
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Nobody Breaks Celebrities Like Rowan Atkinson

Today in Politics | Explainer
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Today in Politics | Explainer

No Celebrity Has ZERO Filter Like Harrison Ford _ and It’s HILARIOUS!
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No Celebrity Has ZERO Filter Like Harrison Ford _ and It’s HILARIOUS!

This is how you'll become a content creator in 2026 (FULL MASTERCLASS)
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This is how you'll become a content creator in 2026 (FULL MASTERCLASS)