A Decade of Transformation

In this presentation from Expo 2026, the speaker celebrates the 10th anniversary of Startup Autobahn by reviewing a decade of transformation in the automotive industry. The presentation traces the evolution of automotive technology from early mechanical engineering and the rise of autonomous driving and electric vehicles in 2016 to recent breakthroughs in material sciences, generative AI, and physical robotics on the manufacturing floor. By highlighting key collaborative pilots with startups and corporate partners like Mercedes-Benz, Porsche, and Bosch, the talk underscores how cross-industry innovation has driven advancements in sustainability, circular economy battery recycling, and advanced sensor technology.