Holo Taco Turns 4: Mood Boards, Forecasting & Rejects - SimplyPodLogical #152

On this episode of SimplyPodLogical, Cristine and Ben talk about ‪@HoloTaco‬'s four year anniversary and answer audience questions about bad business advice, mood boards, using data in decisions, customer feedback, and hints for our big upcoming anniversary launch. 0:00 - Hey what’s up holo everyone 3:37 - What is the process for releasing collection (boxes)? 6:28 - What’s your returning customer rate? 7:46 - How much does Cristine work on Holo Taco? 9:05 - What bad business advice have you gotten? 16:11 - Is Holo Taco going to do more collaborations? 19:48 - How do you decide what collections have a collection box? 23:17 - Canned Chickpeas 24:13 - What does Cristine create mood board 27:29 - How does Cristine come up with shade names? 30:45 - What collection would Cristine re-release Taylor’s Version? 34:09 - How does Cristine what colours get which formula? 36:23 - How do we use data in our product decisions? 40:02 - What is Cristine’s favourite part of coming up with new collections? 42:38 - What do you want customers to know about pigments? 45:06 - What do we think about the loyalty program after the first year? 51:03 - How do you do forecasting? 53:13 - How to interpret criticism 58:15 - What marketing techniques do we not like? 1:02:35 - Are there any collections we wish we had differently? 1:05:23 - Is the nail oil pen ever coming out? 1:07:03 - Will Cristine ever come out with her own brand of tea (lol)? 1:09:09 - Can Cristine release rejected prototypes? 1:09:31 - Any hints for the fourth anniversary collection _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ Follow the simplypod and drop us some episode topic suggestions!:   / simplypodlogica     / simplypodlogical     / simplypodlogical     / simplypodlogical     / discord   (drop pod topic suggestions in # 📝stream-podcast-ideas thread!) Cristine:    / simplynailogical   https://www.holotaco.com   / nailogical     / simplynailogica     / simplynailogical     / simplynailogical   Ben:   / simplybenlogica     / simplybenlogical   _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ Shop items from our Podcast set on my Amazon storefront! https://www.amazon.com/shop/simplynai... (affiliate link) ©Simply Nailogical Inc. All opinions are our own.