Rethinking Lead Scoring Before Sunset

The legacy lead scoring property in HubSpot is sunsetting, but it’s also an opportunity. In this session, we’ll explore what’s broken about traditional scoring and how to rebuild your approach using HubSpot’s new scoring tools. Whether you’re starting from scratch or rethinking what already exists, you’ll walk away with a framework that aligns scoring with real buyer behavior — not just internal metrics. Join the HubSpot Admin HUG community's own Casey Hawkins as she shares a fresh take on lead scoring. What’s broken. What’s changing. And how to rebuild something that actually works. This isn’t just about swapping tools. It’s about ditching the outdated “score this, not that” mentality and creating a smarter, buyer-first approach (with way less guesswork). 🧡🐙🧡🐙🧡🐙🧡🐙🧡🐙🧡🐙🧡 Remember to subscribe to get the HUG delivered directly to you each week. Join the HubSpot Admins HUG live every Tuesday 11am EST. Admin HUG Resources: adminhug.info/housekeeping All data displayed is for demonstration purposes only. No PII has been shared.