Director of Medical & Scientific Affairs- NP Jeremy Appleton & PLT Health Solutions

Dr. Jeremy Appleton, Director of Medical & Scientific Affairs at PLT Health Solutions, joins us this episode. A licensed naturopathic physician for over 30 years, Jeremy brings deep expertise in natural medicine, scientific and regulatory affairs, and product innovation to the ingredient science conversation. His career includes leadership roles at Nature's Way, SFI, and Merck KGaA, plus time as Nutrition Department Chair at the National University of Natural Medicine. He's a published author and internationally recognized speaker on evidence-based natural medicine. On this epsiode, we dig into three Zynamite®-powered concepts we'd launch today — a caffeine-free morning hydration stick, a low-caffeine "bridge" hydration formula, and an Alpha-GPC cognitive shot — covering formulation, market whitespace, and pricing strategy for each. #SupplementIndustry #IngredientScience #CPG #NutraceuticalInnovation #PLTHealth #beyondtheblendpodcast