Arush Chopra: On the Story of Building & Selling JUST HERBS to Marico Ltd | Simarpreet Singh TJWS#28

Welcome to Episode #28 of: The Journey Podcast with Simarpreet Singh (TJWS). Today's episode features the legendary MR.ARUSH CHOPRA, the Co-founder & CEO of the popular skincare brand JUST HERBS. Just Herbs is a line of pure, bespoke and Ayurvedic results-driven skin and hair care made from certified organic and wildcrafted ingredients collected from across India. Recently the brand was sold to a Retail Giant - Marico Ltd that owns companies like Parachute, Saffola, Coco Soul, Set Wet, Revive & many more. Join us in this episode where Arush talks about the founding story of his brand, marketing & distribution, investments, skincare & makeup industry, entry & exit barriers, growth story, revenue stats, shark tank & brand acquisition. Stay tuned and watch the full episode. CHAPTERS 0:00 Intro 3:00 How Marico acquired Just Herbs? 10:27 Founding Story of Just Herbs 13:05 Jobs before Just Herbs 26:00 The Basics of Marketing & Entrepreneurship 31:00 How to Market your Brand? 37:34 Managing Conflicts in Family run Businesses 43:55 The Evolution of Just Herbs 54:05 Unit Economics of Skincare & Beauty Industry 1:07:22 How to startup in Skincare Industry? 1:20:55 The Shark Tank Segment 1:25:35 Bringing Chandigarh on Business Map 1:30:54 Outro SUBSCRIBE, LIKE & COMMENT to engage in an interesting journey. @simarpreethsingh Reach me at Instagram :   / simarpreeths   Twitter handle :   / simarpreeths   LinkedIn :   / simarpreethsingh   Facebook :   / simarpreet.singh07   Keep following my channel for more such updates. About the Podcast "The Journey with Simarpreet Singh" is a talk show where we discuss life, family, emotions, childhood, success, failure, and more. That’s the thing with this podcast - it’s for everybody. All the episodes and the guests that we have recorded - our intent is to talk about their journey, get to know every aspect of these inspiring people and in the process, if anyone of you get inspired, or pick something from someone’s life, our work is done. ____ #thejourneypodcastwithsimarpreetsingh #thejourneypodcast #podcast #TJWS #SimarpreetSingh #Hartek #ArushChopra #justherbsindia #justherbs #skincare #makeup #Marico #b2c #d2cmarketing #growth #businesssuccess #marketing #distribution #expansion #business #inspiration #motivation