COMO REGISTRAR sua MARCA no INPI ®️ PASSO A PASSO SIMPLES para MEI e EMPRESAS

You've created your business name, designed a logo, launched an Instagram account, put it on your storefront, and started acquiring customers… but there's an important detail that many people forget: without registration with the INPI (Brazilian National Institute of Industrial Property), your brand is not legally protected. And the problem is that this happens all the time. Small businesses invest years building a brand and then discover that someone else registered the name first. When this happens, it may be necessary to change the name, visual identity, social media presence, packaging, and start practically from scratch. In this video from Sebrae Paraná, you will learn how to register your brand with the INPI, step by step, in a simple and practical way. We show you how to search for existing brands, check brand availability, create a registration in the INPI system, issue the GRU (Federal Revenue Collection Document), file the application, and monitor the brand registration process. You will also understand the difference between nominative, figurative, and mixed trademarks, how the Nice Classification works, the costs of the trademark registration process, discounts for MEI (Individual Microentrepreneur), ME (Microenterprise), and small businesses, as well as precautions to avoid common errors and scams involving the INPI. If you want to protect your company's name, register your logo with the INPI (Brazilian National Institute of Industrial Property), guarantee brand exclusivity, and build a business with greater legal security, this content will be very helpful. Subscribe to the Sebrae Paraná channel for more content on entrepreneurship, management, and protection for small businesses. 👉 http://bit.ly/inscreva-se_SebraePR ✍ ABOUT THIS VIDEO ✍ We start by explaining why registering a trademark is so important for MEIs (Individual Microentrepreneurs) and small businesses. Having a name on social media or a nice logo doesn't mean the brand is protected. Registration with the INPI is what guarantees legal exclusivity of use. Then, we show how to use the INPI's trademark search system to find out if someone is already using the same or a similar name in the same segment. This step avoids spending money on an application that may be denied. You'll also learn the differences between word marks, figurative marks, and mixed marks, understanding what each type protects and which makes the most sense for your business. Next, we show you how to create an account on gov.br, access the e-INPI system, generate the GRU (payment slip), and choose between a pre-approved specification application or a free-text application. Another important point is the correct completion of the application. The video explains how to choose the trademark class, attach the logo correctly, and avoid errors that delay the process. We also discuss monitoring the Industrial Property Gazette, opposition deadlines, payment of additional fees, and average analysis time. The idea is to show that registering a trademark with the INPI doesn't have to be complicated or daunting. With the right information and attention to detail, the process becomes much more accessible. 👉 Trademark Search System https://busca.inpi.gov.br/pePI/ 👉 Nice International Classification https://www.gov.br/inpi/pt-br/servico... 👉 Fee Schedule https://www.gov.br/inpi/pt-br/servico... ❤️ SHARE THE CONTENT! 👉    • COMO REGISTRAR sua MARCA no INPI ®️ PASSO ...   ✅ SEE ALSO: 👉 5 FINANCIAL MISTAKES https://bit.ly/3NUbtmk 👉 HOW TO MANAGE INVENTORY WITHOUT LOSS https://bit.ly/43bSyrq 😍 GET TO KNOW SEBRAE PARANÁ! Thinking about entrepreneurship? Think about us! We are the biggest partner of micro and small businesses in Paraná. Our solutions are designed for all moments of your life and your business. On this channel, we bring together everything you need to know to expand your business in a practical and uncomplicated way. 🤝 Connect with us on other channels: Join the Sebrae Community and access thousands of resources: https://comunidadesebrae.com.br/ Download the Meu Sebrae app and take our services with you in your pocket: http://www.sebraepr.com.br/meusebrae/ Access our Portal and check out various free tools and services: https://www.sebraepr.com.br/ Talk to us by phone or WhatsApp: 0800 570 0800 Follow us on social media! Facebook:   / prsebrae   Instagram:   / sebraepr   LinkedIn:   / sebrae-pr   Threads: https://www.threads.com/@sebraepr TikTok:   / sebraepr   #SebraePR #INPI #TrademarkRegistration #RegisteredTrademark #MEI #Entrepreneurship #SmallBusiness #IntellectualProperty #Brand #SebraeParaná