The World Cup Without Alcohol: Why AF Drinks Matter

In this World Cup special of More Than a Glass, Gillian and Karen explore why football tournaments can feel so emotionally intense and why alcohol-free drinks can become far more than “just a substitute.” From nerves and celebration to rituals, cravings, pubs, BBQs, and social pressure, alcohol has deeply attached itself to football culture. But what happens when you still want the atmosphere, connection, and excitement, without the chaos alcohol can bring? We talk honestly about: Why football can feel triggering without alcohol How alcohol-free drinks help with cravings and nervous energy The social comfort of having something in your hand Staying included without feeling deprived Why alcohol-free drinks have completely changed Getting the ritual and relaxation without the regret, blackouts, hangxiety, or emotional fallout This is a warm, practical, and reassuring conversation about staying present, protecting your peace, and discovering that you don’t have to miss the atmosphere to feel good. Because sometimes the smallest tools make the biggest difference. And, Because We Deserve More