What to Do With the B Players On Your Team

We need to talk about the B players on your team. No, not the rockstar A players. I'm breaking down why B players matter more than you think, and how to lead them well. We’ll cover why not everyone wants to climb the corporate ladder, how to keep these essential team members engaged, and how to avoid the Peter Principle trap (a org-psych classic) that’s plagued promotions for decades. 00:00 The B Players 00:48 Meet Dr. David Burkus 01:09 The Difference Between A Players and B Players 02:49 The Peter Principle 04:53 The Different Types of B Players 07:08 B Players Often Need Permission 08:19 Have a Clear Path for the B Players Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/youtube //ABOUT DAVID One of the world’s leading business thinkers, David Burkus’ forward-thinking ideas and bestselling books are helping leaders and teams do their best work ever. He is the best-selling author of four books about business and leadership. His books have won multiple awards and have been translated into dozens of languages. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. Since 2017, Burkus has been ranked as one of the world’s top business thought leaders by Thinkers50. As a sought-after international speaker, his TED Talk has been viewed over 2 million times. He’s worked with leaders from organizations across all industries including Google, Stryker, Fidelity, Viacom, and even the US Naval Academy. A former business school professor, Burkus holds a master’s degree in organizational psychology from the University of Oklahoma, and a doctorate in strategic leadership from Regent University. //NEWSLETTER Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/youtube //SPEAKING Like what you heard? Find more on David's speaking page (and find out about bringing him to your company or event) at https://davidburkus.com/keynote-speaker/ //CONNECT LinkedIn:   / davidburkus   Twitter:   / davidburkus   Facebook: http://www.FB.com/DrDavidBurkus Instagram:   / davidburkus   #LeadershipDevelopment #Management #BestTeamEver