How We Shot a One-Day Product Commercial in a Midcentury Home

LEARN WITH US 🎥 Dive into Our Video Course: https://www.shiftercom.com/architectu... Go behind the scenes of our one-day commercial shoot with Airweave, a Japanese mattress and lifestyle brand expanding into the U.S. market. Filmed on location at a midcentury home in Topanga, this video walks through our full production process—from lighting and camera setups to styling and composition. We explore how to capture texture, comfort, and design through thoughtful direction and natural light. Whether you’re interested in product videography, commercial filmmaking, or brand storytelling, this behind-the-scenes look shares how we bring design-focused brands to life on camera. 👋Get to know us! Website: https://arturoandlauren.com LinkedIn:   / arturo-lauren   Instagram:   / arturo.and.lauren   Our Publication:   / fincajournal