How Jomboy Media became a sports media powerhouse

Jomboy Media started as a baseball podcast between friends and its popularity exploded thanks to viral lip-reading videos. Now, Major League Baseball is investing in the fast-growing sports media brand to tap into its massive Gen Z and millennial following. Co-founder Jake Storiale and CEO Courtney Hirsch join "CBS Mornings Plus" to discuss the deal. Each weekday morning, "CBS Mornings" co-hosts Gayle King, Tony Dokoupil and Nate Burleson bring you the latest breaking news, smart conversation and in-depth feature reporting. "CBS Mornings" airs weekdays at 7 a.m. on CBS and stream it at 8 a.m. ET on the CBS News app. Subscribe to "CBS Mornings" on YouTube:    / cbsmornings   Watch CBS News 24/7: https://cbsnews.com/live/ Download the CBS News app: https://cbsnews.com/mobile/ Follow "CBS Mornings" on Instagram:   / cbsmornings   Like "CBS Mornings" on Facebook:   / cbsmornings   Follow "CBS Mornings" on X:   / cbsmornings   Subscribe to our newsletter: https://cbsnews.com/newsletters/ Try Paramount+ free: https://paramountplus.com/?ftag=PPM-0... For video licensing inquiries, contact: [email protected]