How to Market Books on TikTok and Instagram with Lona McCombie

309 / Lona McCombie, social media marketer for authors, unpacks essential strategies for authors looking to promote their work, especially on platforms like TikTok and Instagram. ✨ This week’s sponsor is: Reedsy https://reedsy.com/studio and https://reedsy.com/studio/templates • Starting out in social media marketing • Promo strategies for book releases • Best practices for TikTok marketing • Cross-posting content on social platforms • Results of paid promo vs. organic reach • Trends in book promo content 💙 Become a supporter of the podcast https://wishidknownforwriters.com/sup... • Access to backlist of exclusive supporter episodes • Private slack group • Shoutout on a future episode 📥 Send us a Text Message (https://www.buzzsprout.com/twilio/tex...)   ⚡Links: https://reedsy.com/studio and https://reedsy.com/studio/templates  💙 Thank you to long-time supporter Kathleen Bailey: https://kathleenbaileyauthor.com Send a text (https://www.buzzsprout.com/twilio/tex...) Support the show (https://www.sararosett.com/support) 🚀 Jami’s Consulting and Workshops: (https://www.jamialbright.com/launchplan) https://www.jamialbright.com/authorwo... ❤️ Jami’s books https://amzn.to/3wSraA5 🔎 Sara’s books https://www.sararosett.com/bibliography/ 📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-wri... The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommence...