Logo Masterclass - Full Design Process
Learn how to design a logo, from the very first email to exporting your logo files and working with a client! We talk sketching, inspiration and brand research. I hope you find it helpful! Have a question? Just leave me a comment and I'll help you out :) Links I mention: Free hand-off package template https://www.canva.com/design/DAF6g5_U... Proposal template https://blog.getkayla.com/store/p/des... Discovery meeting template https://blog.getkayla.com/store/p/bra... Contrast checker website https://webaim.org/resources/contrast... Time stamps: 00:00 - Introduction 00:28 - What makes a good logo? 04:38 - First call 05:28 - Proposal 06:20 - Design contract 07:18 - Project management setup 09:00 - Discovery meeting 10:52 - Logo research and mood board 16:24 - Sketching logos 18:32 - Creating the finished design 21:24 - Adobe Illustrator tips 23:32 - Creating lockups 24:38 - Colours 25:58 - Presenting concepts 26:52 - Feedback and iterations 27:45 - Hand off 28:19 - Exporting files Get a free design guide every 2 weeks https://blog.getkayla.com/newsletter Say hi on Instagram / getkaylaapp #logodesign #brandidentity #designprocess
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