The Evolving NHS: Lessons for Pharma & MedTech - A Whispers' Words of Wisdom Live Webinar

From capacity management to changing performance measures, discover what's changing in the NHS, the impact on the NHS long-term plan and what all this means for the future of market access. In the inaugural Whispers’ Words of Wisdom live webinar, Tom Clarke and David Thorne, from the Mtech Access NHS Insights & Interaction team, review some of the insights from our earlier series: ‘How is COVID-19 impacting the NHS?’, and explore the trends and challenges we have uncovered in conversation with our network of NHS Associates. They consider this from a market access perspective, discussing the likely impact on pharmaceutical and medtech strategies. Tom and David begin by reflecting on the last four months, what has changed in the NHS and how this has evolved over time. They explore how the NHS response to the pandemic has impacted long-term plan priorities, particularly in the light of the recently published Evidence Based Interventions Engagement document (see https://www.aomrc.org.uk/wp-content/u.... Tom and David also discuss cooperation, collaboration and capacity management both within the NHS and with the independent sector. They consider how quickly hospitals and primary care will be able to clear the backlog of patients and the measures that might be brought in to enable this. Taking all of this into consideration, David and Tom discuss how the pharma and medtech industries can support the NHS at this time and how these changes may impact the future of market access. For example, they explore how changes to performance measures may affect future economic models and how economic evaluations could be made more relevant to local commissioning decisions. This is the first in a series of webinars where we will be having in-depth and far-reaching conversations with senior colleagues from within the NHS. We will explore what their immediate priorities are, what they see as the greatest challenges the NHS faces and how it might respond to them. Look out for our next live webinar at the end of August. This webinar was recorded live on Friday 31st July 2020.