GUESS Originals 1981 Anniversary Backstage Campaign feat. Hailey Baldwin - Fashion Channnel
GUESS Originals 1981 Backstage Anniversary Campaign Extended Cut feat. Hailey Baldwin - Fashion Channel New York, NY – This spring 2017 season, GUESS celebrates its 35th Anniversary with a GUESS Originals capsule collection and iconic advertising campaign featuring our latest GUESS Girl Hailey Baldwin, alongside heart-throb Stefano Sala. These classic black and white photographs showcase the limited edition pieces in the GUESS Originals 1981 Anniversary Capsule, which celebrate our 35 sexy years of innovative designs, pride, and success. The advertising campaign, art directed by Paul Marciano, Chief Creative Officer for GUESS?, Inc., and shot by renowned fashion photographer Tatiana Gerusova, perfectly reflects GUESS’ all American style and rich denim heritage that has characterized the brand for the past several decades. Gerusova’s lens transports the viewer back to an era when the Marciano brothers transformed denim workwear jeans into must-have fashion pieces. Photographed inside an actual California denim washing facility, the campaign follows Hailey and Stefano as they exemplify the sensual and carefree essence of the GUESS brand. The denim creations and iconic logo tee’s found in the capsule demonstrate that GUESS, 35 years after creating the fashion denim culture and introducing the category to the global fashion industry, still remains a pioneer in denim. YOUTUBE CHANNEL: / fashionchannel WEB TV: http://www.fashionchannel.it/en/web-tv FACEBOOK: / fashionchannelmilano TWITTER: / fashionchannelp PINTEREST: / fashionchannel INSTAGRAM: / fashionchanneltv The best videos, the most exclusive moments of the international runway since 1982 until now, of the most representative fashion weeks of the world. Backstage secrets, make-up and hair style insights, curiosities from the fashion world, celebrities, photo shoot, designer and model clips, red carpets and gossip, parties, obviously besides the shows of all the top designers, generally available in high definition formats HD on the Youtube network FASHION CHANNEL. Fashion Channel shows new interesting videos continuous flow. WEBSITE: http://www.fashionchannel.it

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