Cola-Experiment: Kann eine Eigenkreation Coca-Cola schlagen? 🐻‍❄️ | Ausgerechnet WDR

Cola is a cult drink worldwide. But what's behind the success of market leader Coca-Cola? In this video, Daniel Aßmann takes a look behind the scenes of cola production, conducts blind taste tests with various colas, and even tries his hand at creating his own cola! 🧪👨‍🔬 The video addresses the following questions: ❓ Why does Coca-Cola dominate the market? ❓ What role do price, packaging, and marketing play? ❓ Can discount store own brands or healthier alternatives like Green Cola win people over? ❓ And how does Daniel's "Turbo Cola" fare in the taste test? Chapter overview: 00:00 Introduction: Cola – the cult drink 01:02 The cola market in numbers: Who's leading the pack? 03:26 Blind taste test: Can you taste Coca-Cola? 05:13 The most successful soft drink brands 06:13 Marketing strategies: The secret to Coca-Cola's success 09:48 Coke tasting at the cinema 13:04 Coca-Cola winter campaign and the polar bear 15:25 A look behind the scenes of Coca-Cola production 16:33 The history of Coca-Cola 20:45 Sinalco: A global German beverage brand 24:54 Daniel's own creation: The "Turbo-Cola" is born 31:00 Nutritionist on cola ingredients. How unhealthy are sweeteners? 32:47 Green-Cola: A healthier alternative? 38:46 Taste test: Turbo-Cola vs. Coca-Cola 43:28 Conclusion ---------------- Note: This film is part of the WDR series "Ausgerechnet" (Of All Things). It first aired on television on June 10, 2026. Consumer content from all ARD broadcasters is gathered here on this channel. 😊 By the way: Since MARKTCHECK is part of ARD, you can download this video for free over Wi-Fi and watch it offline on the go! ---------------- 📢What's your opinion on cola? Let us know in the comments! 🔔 If you enjoyed the video, please give it a like and subscribe to ARD Marktcheck for more exciting investigations. Subscribe here:    / @marktcheck   👋 WELCOME TO "OF COURSE"! You're probably already familiar with the exciting consumer tips from our colleagues at SWR Marktcheck, NDR and WDR Markt, rbb supermarkt, ECHT?, FYI – Unsere Recherche, Dein Vorteil, Eine Minute Geld, and BUY BETTER. The series "Of All Things" complements the diverse content on the ARD Marktcheck YouTube channel. Daniel Aßmann explores the biggest shopping trends and takes a look behind the scenes at manufacturers and retailers. What's in our favorite products? How are they produced, and what does it cost? When is a purchase worthwhile, and who profits from it? Find the answers in "Of All Things." ✔ The team behind this episode of "Of All Things" from Bavaria Entertainment, commissioned by WDR: Presenter: Daniel Aßmann Writer: Andre Jancevski Camera: Paul Bogdanski, Andre Jancevski Editing: Andre Jancevski Production: Katharina Wels Executive Producer: Nina Gkionis WDR Commissioning Editor: Friedel Groth Image source: WDR; Adobe Stock | Daria / TWINS DESIGN STUDIO / #275841744; Pexels | BlvckArt Studio; emojipedia; IMAGO | Funke Photo Services / Pond5 Images / Zoonar; Lidl.de --------------------- ►    • Döner: Die Wahrheit über Fleischqualität u...   ►    • Realitäts-Check: Welche Sonnencreme schütz...   ►    • Neue Generation Tiefkühl-Pizza: So gut wie...   ►    • Das perfekte Steak? Herkunft, Qualität und...   ►    • Zero-Zucker überall – Wie (un)gesund sind ...   --------------------- ► More current information on our homepage: https://marktcheck.ard.de ► More practical everyday tips and tricks on our Facebook page:   / ard.marktcheck   ► We look forward to your comments – but please observe our netiquette: https://swr.de/netiquette ► Our legal notice: https://www.swr.de/impressum/ ► Our privacy policy: https://www.swr.de/datenschutz #cocacola #pepsi #fritzcola #sinalco