O Fundador da Ben & Jerrys me controu os seus segredos no SXSW

Apply for the Equity Journey: https://lp.sme.com.br/equity/ Amy Webb, Neil Patel, CEOs of Yahoo and Crocs, self-driving cars, artificial intelligence, creator economy, a talk with Thiago Vinhal, and Ben & Jerry's fighting in the street. From Austin come signs that are already reshaping brands, media, education, and mobility, and young entrepreneurs need to understand this before the rest of the market. It's the future of business in practice. Amidst the chaotic logistics between hotels and ballrooms, the day becomes a practical strategy lesson. I didn't seek to understand "what's changing now," but what will be inevitable and how to design a business for the next 10 years. Amy Webb puts the warning at the center of the table: technology already amplifies performance at scale, but also deepens dependence, emotional vulnerability, and digital risk. At the same time, creator economy, original content, communities, and founder positioning cease to be marketing details and become strategic assets for growth. The new cycle demands convergence, trend analysis, and the courage to build today what will only make significant sense in a few years. Amidst all this, the event reveals what lies ahead: autonomous mobility, personalized education, increasingly desirable brands, media built by founders, businesses driven by ecosystems and not just operations. And the sequence of insights only escalates: • Why “convergence” is worth more than hype • How AI, hardware, and automation are changing the way we work and make decisions • Founder-Led Growth in its purest form: founder as media, face, and engine of distribution. • What differentiates content that only informs from content that generates business. Not every idea is a video—it only becomes a video when the visual carries the message. • “Sexy” and desirable branding with those who understand branding that becomes culture (yes, like Liquid Death). • The future of street mobility: Zoox and the world without a steering wheel, without a cockpit, without a "driver". • Media for Equity in practice: when celebrity becomes a lever of authority and growth. • What SXSW signals about the future of education, mobility and brands The future does not reward those who improvise on top of delays, but rather those who read signs early, build movement and transform vision into strategy. #TheoBraga #NewEconomy #SXSW #SXSW2026 #AmyWebb #ArtificialIntelligence #Entrepreneurship ------------------------------------------------------------- ▶️ Bill Gates' Daughter Gave Me a Business Lesson in Texas | SXSW Day 1:    • A Filha do Bill Gates Me Deu Uma Aula de N...   ▶️ POV: Behind the Scenes of Canal Foco, XP Investimentos and PIB with Joao Curry and Guilherme Benchimol:    • POV: Bastidores do Canal Foco, XP Investim...   ▶️ POV: The Launch of the School for Leaders and CEOs of the Future:    • Os Bastidores do Lançamento da PIB em SP -...   ------------------------------------------------------------- Follow me on social media: 📸 Instagram:   / bragatheo   🐦 X/Twitter: https://x.com/bragatheo 📧 Contact: [email protected]