A level Business Revision - Price Elasticity of Demand

In this A level Business Studies revision video, we teach you about price elasticity of demand, one of the more challenging marketing topics studied in A level Business. Price elasticity can be used by marketing managers to assess whether price changes would increase the total revenue of a product. We investigate the difference between price elastic and price inelastic products. A level Business Studies Revision from TakingTheBiz. See more of our videos:    / @takingthebiz