"투자자라면 실적 발표 이것만 보세요" | 어닝 시즌, 실적 발표 핵심 개념 총정리(삼성전자, SK하이닉스)

“Will Samsung Electronics and SK Hynix rise further?” If you want to find the answer to this question, there is information you need to check before even looking at expert interviews. That is earnings announcements. July is earnings season, when listed companies continue to release their earnings reports. From revenue, operating profit, net profit, EPS, to cash flow—the names are familiar, but there are actually so many numbers that it is confusing to know what to look at first. In this Chat JYP, we have summarized "How to Read Earnings Season," which stock beginners absolutely need to know. We will explain step-by-step everything from how earnings affect stock prices to the six key indicators you must check during earnings announcements. If you have often seen terms like "earnings surprise" and "earnings shock" in the news but were confused about exactly what they meant, review the basics of earnings announcements together with today's video. 📊 📌 04:20 Samsung Electronics is scheduled to announce its quarterly earnings on July 30, and SK Hynix on July 29. We apologize for the confusion. We will double-check everything to ensure we can deliver even more accurate information in the future. ☕ Comment Event Please leave a comment on the video! We will send coffee coupons to 3 lucky winners selected by lottery from those who leave comments. #StockBasics #EarningsAnnouncement #StockStudy #Investment #Affity #Earnings #SamsungElectronics #SKHynix #Investment 🎞️ Timeline 00:00 👀 Preview 00:16 📅 What is Earnings Season? 01:07 📈 How do earnings affect stock prices? 02:31 🗓️ When is Earnings Season? 06:03 🎙️ Earnings Announcement vs. Earnings Call 07:22 📌 Essential Earnings Season Term: Consensus 07:47 🚀 Essential Earnings Season Term: Earnings Surprise 07:55 ⚠️ Essential Earnings Season Term: Earnings Shock 08:08 🧭 Essential Earnings Season Term: Guidance 08:41 💡 Essential Earnings Report Term 10:10 💰 6 Things You Must Check: Revenue 11:19 🏢 6 Things You Must Check: Operating Profit 12:18 🧾 6 Things You Must Check: Net Profit 12:54 🔢 6 Things You Must Check: EPS 13:56 📊 6 Things You Must Check: Gross Profit Margin 15:18 💵 6 Things You Must Check: Cash Flow from Operating Activities 18:39 📝 Summary 20:36 ✍️ Today's Homework 📌 Please Remember Expert opinions on personal finance and investment are for reference only, and all investment responsibility rests with the investor. *Filmed on: June 23, 2026 💌 Subscribe to Money Letter https://bit.ly/moneyletter_y 💬 Advertising & Partnership Inquiries [email protected] Planning & Direction: Kim Hyun-ji | Editing: Kim Jeong-yeon | Script & Appearance: Park Jin-young