He Waited 3 Years to Buy a Necklace He Could Already Afford | Sam Ratumaitavuki on Earning It Twice

Sam lost $15 million the day before we filmed this. He met me at the door, made coffee, and started the tour with his wardrobe. That's Sam Ratumaitavuki. He grew up sharing one room with his three brothers, ran nightclubs in Australia, then built two mobile game companies that passed 250 million downloads. He chose Dubai ten years ago by walking the city on Google Street View from his laptop, reading the cafe reviews before he'd ever landed here. We sat down in his penthouse at the W Residences on the Palm and talked about the $650,000 Van Cleef snowflake he waited three years to buy. He saw it in 2022 and could have paid for it that day. He made himself hit the goals he'd tied to it first, because he doesn't feel much at the register anymore, and the waiting is what gives it meaning. He also showed me the Louis Vuitton perfume he created with Jacques Cavalier in Grasse. He is the only person in the world who can order that scent. And when I asked him the question everyone asks him, where should I invest, he gave me the same answer he gives everyone. Invest in yourself. His businesses might fail. The brand he's built in his body, his knowledge and his name won't. In this episode: → Why he attaches goals to big purchases instead of buying on impulse → The Van Cleef necklace no other man in the world owns → What luxury brands taught him about treating his own clients → All in on crypto since 2012, and how he sat through a $15M drawdown the night before our shoot → Why he only buys property where he lives → The fish tank analogy he uses for leaving your hometown → Rupturing his patella and treating rehab like another project → The tattoo he lives by: pain is temporary, pride is forever Connect with Sam: Instagram: @samratumaitavuki Watch the full episode for the penthouse, the wardrobe, and his advice for anyone trying to break through. If you enjoyed this episode, leave a comment and remember to subscribe.