Diving Into Rory Sutherland's Takes: Government loyalty programs, Marketing vs Finance, Partnerships
00:00 Introductions 03:25 Who is Rory Sutherland? Intro 05:08 "The marketer wants a marriage, the finance guy wants to run an escort agency" 34:08 Amazon & Subscription Services 1:05:05 Rory on the power of Brand Partnerships 1:17:20 Idea: A government loyalty program?? 1:20:01 Conclusions Again huge shoutout to LoyaltyTV for the amazing interview! Watch the full episode here: • Rory Sutherland - A Customer Retention & L... Follow the Squad: / gabriele-giancola-6633363a / gqbdnet / arnaud-van-loo Follow All In Loyalty on X! https://x.com/allinloyaltypod
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